品牌建设
站在下一个三十年的起点上，爱家愿意同各级政府、金融机构，共同推进城市的发展，在全国化拓展开发的同时，坚持打造品质地标建筑，坚持传承对应资产盘活。在与爱家的共同成长、共同发展中，实现企业的腾飞和社会的繁荣。矢志成为最值得尊崇和信赖的城市综合运营商。
愿景
VISION
成为最值得尊崇和信赖的美好生活服务商
To be the most respectable and trustworthy urban comprehensive operator
使命
MISSION
让生活回归生活本身
Create and enjoy high-quality life
经营原则
MANAGEMENT PRINCIPLES
以实力竞争 以品质取胜
Compete by means of competence win by virtue of quality
公平 | FAIRNESS
对客户、对员工、对供应商，爱家都会公平对待，提供平?#21462;?#20844;开的环境。
Aijia will treat our customers, employees and suppliers in a fair manner, providing them with equal and open environment
诚信 | INTEGRITY
爱家信守承诺，以诚实守信为人操守和交易原则
Aijia abides by our promises, upholding integrity and honesty as our codes of conduct and transaction principles
合作 | COOPERATION
爱家本着合作共赢的态度，愿意与各界合作，创造更多的商业机会
Aijia is willing to collaborate with all walks of life based on cooperation and mutual-benefit to create more business opportunities
创新 | INNOVATION
爱家以创新的精神，与时俱进，不断提升自?#28023;?#25512;动行业发展，为社会发?#26500;?#29486;力量
Aijia will advance with the times to continuously improve ourselves with the assistance innovation so as to stimulate development of real estate industry and make contribution to social progress
经营理念
MANAGEMENT NOTION
仁爱置业 天下筑家
Aijia will treat our customers, employees and suppliers in a fair manner, providing them with equal and open environment
开发理念
DEVELOPMENT NOTION
国际化视野 本土化开发
Operate with international market-oriented mind, focus on localization
产品理念
MANUFACTURING NOTION
专业源于细节 品质创造卓越
Professionalism derives from details, quality generates excellence